• Jonathan Bullock

4 ways to stand out from the leadership crowd


For years, I've told emerging leaders that the main way to accomplish excellence is to come up with unique ideas and new ways of doing things. However, this is becoming increasingly difficult in a world where everyone is trying to distinguish themselves and go the extra mile.


You'll be pleased to know there are still certain things you can do to stand out as a leader. In a society where everyone is striving for excellence, here are some rules to live by:

1. Stop promoting yourself

Many people believe they must sell, brand and advertise themselves. In fact, all you need to do is let your words and actions speak for themselves. Allow your true self to be what sets you apart from others. The more effortlessly genuine you are, the more relevant and accessible you will be, and the more others will be drawn to you.

2. Pay attention and offer help before you request it for yourself

With everyone else striving to be recognised, set yourself apart by giving before you receive. Adopt a mentality of helping people without expecting anything in return. This is not only a strong way to distinguish yourself from others; it also means you'll probably receive help when you need it.

3. Demonstrate excellent performance

Many people are constantly producing a great deal, but remarkably little is better than average. We're living at a time when quantity is often prized over quality, yet this only highlights the need to go against the grain. Ensure that everything you do is of the highest possible standard, and you will grab the right people's attention.

4. Allow your personality to lead the way at all times

Aim to be known for your integrity rather than your achievements. While achievements are important, character is what really matters. Your personality will motivate you to do the right thing, and this will filter through your decisions and their outcomes, naturally bringing achievements founded on a solid, authentic base.

TAKEAWAY: We live in an era when everyone wants to be noticed as a star player, everybody works exceptionally long hours and everyone wants to be the most engaged, accessible leader. None of this will set you apart because everyone else is doing the same thing. Instead, strive to be a leader who embodies dignity, compassion, competence and sincerity. Your natural character will help you to stand out from the crowd.


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